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Different Strokes Swimming
Role
Freelance Graphic Designer
Project
Brand Design
Date
Oct 2024
Details
When meeting with the founder of Different Strokes Swimming, It was acknowledged that they were intending to rebrand their swim school in the future but had the need to vectorise their original logo and create a higher quality for social content, website assets and digital advertising collateral.
Here you can see that I had only tweaked the designs from the original logo. Keeping the round logo style but adding the effect of the water splashes and white space to represent the brands initials, DSS. After approval, I delivered the final product with varied formatted specifications ready for social templates and website development. This increased the engagement flow to their social page and an increase in website activity from their inner west community.
Brand Identity & Digital Content Pillar Design
